Eyelash tips for mature women always start off with the advice to find and use the
best mascaras for older women.
This will be our first recommendation as well.
You’ve already seen what BlissLash Mascara can do on paper. Now get your very
own Before/After. With the actual product, delivered to your doorstep.
But going beyond that, you can follow the steps outlined below:
- Hydrate. Drink a lot of water. But also hydrate those cell walls. This can be
done through a diet rich in Essential Fatty Acids (EFA). Supple cell walls
mean lashes that aren’t dry and brittle. They break less often and look thick
and glossy.
- Invest in a good quality lash serum. One that is non-sticky and has an
infusion of necessary vitamins. The non-sticky part is important. Heavy
serums do not reach the base or root of your eyelashes. They simply apply a
coat of topical nourishment which has little to no long term benefit.
- Brush out your lashes. To promote blood circulation and encourage shorter
lash growth cycles. Meaning more lashes in less time!
- Get checked for common vitamin deficiencies. Sometimes a supplement can
be the difference between lashes that break, and eyelashes that look spry,
lifted and lush.
Eyelashes over 50 can look as good as flasies or the thick fanning beauties of your
20s! You only need to know what to do to get there.
tired of lashes getting thinner, sparser And More Exhausted Every Year?
Do you want your lashes to look like In Your Twenties? We already Know Your Answer...
Avoid These 5 BIG Eyelash Mistakes And Say Hello To Thick, Healthy And Beautiful Lashes
1. STOP Using Harsh Mascara
Non-hypoallergenic mascara (one that contains preservatives) can irritate eyes, making you rub them more frequently. This results in lash loss. Always use a pH balanced, gentle products.
2. STOP Using Water-Proof Lash Products
Water-proof mascaras are a nightmare to get off. They dry out mature lashes, making them thinner, and more prone to breakage.
3. Forget Layering.
Choose a mascara that works. So you don’t have to build drama and length. 2 clean coats and you should be done. Cakey mascara = more smudging.
4. STOP Using Mascaras Designed For 20-Year Old Girls.
Most mascaras are designed for 20-30 year olds, and contain different chemicals. Instead, search for mascaras that contain ingredients suitable for mature women.
5. Don`t Use Regular Mascaras. Use a Serum-Based Mascara!
Mascaras fleck due to two reasons - dry, parched lashes that are rough and broken. A serum based mascara is one that hydrates mature lashes and then melts into a smooth coating around each lash.
Most mascaras that you can see in the market don`t suit mature women needs.
They DON’T have wands to separate and coat thin, tiny lashes. This creates lumps.
They ARE NOT hypoallergenic. You get red, watery, irritated eyes. And smearing.
They DRY OUT lashes with water-proof formula. Mascara on dry lashes flakes.
They ARE NOT easy to take off! And further damage lashes over a period of time.
Have You Already Found Your "Dream Mascara"?
In your 50`s, 60`s, 70`s, or 80`s... It might be difficult to find a mascara, that doesn`t hurt your eyes... And makes your lashes stunning...
Mature women have changes in their hormone levels that impact their looks.
The Trick Is To Love Yourself Just The Way You Are!
Despite the age... you can still find a mascara that works for you and makes you stunning!
We have surveyed thousands of mature women and found their most pressing lash problems.
If you're a mature beauty who's tired of regular mascaras that make big promises, but don`t do anything to make you look better, look for a mascara that has the following features:
Serum-based mascara, that actually heals your thin lashes in a long-term
A wand that’s designed to separate thin and tiny lashes
Buildable formula that truly works
Water-resistant formula that’s NOT waterproof
Hypoallergenic base
VITAMINS that double up as a lash booster
Introducing Our BlissLash Mascara!
A serum-based mascara dedicated to women over 50.
A Mascara That Heals Mature Lashes, Yet Gives 20x Elongation And Stay - With 0 Chemicals.
100% elongation guaranteed or your money back(even if that bottle is empty)!
“Love it. My eyelashes have never looked better.”
"I`m 79 and I get so excited when I start putting BlissLash Mascara on because my eyelashes have never looked better, ladies. The soft black color—oh, it’s going to go with every woman’s skin tone. It looks really good with silver hair as well. And after using this mascara for 6 weeks I can already see the difference in my lash length! I just love it. It’s so easy for me to apply BlissLash Mascara. You will love this mascara — I promise you will! So ladies, you know what? My lashes are in the bliss!”
Try the world`s first mascara for women over 50! You`ll love it!
They Also Tried BlissLash Mascara...
Thousands of happy customers across social media platforms
"Totally suggest this brand to older ladies! I`ve been searching for a mascara, that will not hurt my sensitive eyes. Saw an ad and ordered the mascara from Bliss Cosmetics. Received after 6 days and now I`m happy using it :) It makes my lashes look stunning instantly after applying the mascara."
- Justine B. (67) Verified Buyer
“I am mature age and have very sparse lashes. Have tried many expensive varieties in the past and I can honestly say this is the best mascara I have come across. Plus so inexpensive for the quality achieved. I will definitely be back for more.”
- Anna A. (55) Verified Buyer
Excellent company! They claim that their products are made for women over 50, and it definitely is like that! I`m 62 and I`ve tried many mascaras out there, but BlissLash Mascara works the best for me!
- Lauren B. (62) Verified Buyer
See what Jane (65) has to say about BlissLash Mascara
Top 5 Reasons Why Thousands Of Women Over 50 Switch Their Regular Mascara To BlissLash Mascara from Bliss Cosmetics?
1. Perfect For Sensitive Eyes
Eyes sting with every mascara you use? Tired of red eyes and the fear of infection? Most mascaras aren`t hypoallergenic and uses toxins to encourage lash growth. These toxins hurt your eyes, making it a nightmare. BlissLash Mascara is hypoallergenic and free of toxins. It contains natural ingredients from plants and herbs, that promotes natural lash growth. Forget irritation and panda eyes.
2. Encourages Natural Lash Growth
BlissLash Mascara is Serum-Based. It hydrates mature lashes and then melts into a smooth coating around each lash. Serum is made of natural, toxin-free ingredients, that encourages your lashes to grow naturally even if you`re over 50, 60 or 80. Most of the mascaras sold are not serum based and does not promote lash elongation (because of that they are useless for mature women).
3. Designed For Women Over 50
Most of the mascaras you can buy in stores or Amazon does not suit mature women needs. They doesn`t have wands, that can separate and coat thin, tiny lashes. This creates lumps. Also they dry out lashes with water-proof formula. Mascara on dry lashes flakes. BlissLash Mascara is designed specifically for mature women. It`s pH balanced and hypoallergenic, making it perfect for mature lashes. It`s easy to take off and doesn`t damage lashes over time.
4. Creates A Perfect Lash Look Instantly
Not only BlissLash Mascara promotes natural lash growth over a period of time, but it also creates a perfect lash look INSTANTLY! That`s because of the perfect wand and formula duo. Wand separates tiniest lashes for zero clumps. Formula lifts and thickens existing lashes while boosting natural growth. Just apply it before going out in public and wait for compliments to fly in your direction. :)
5. Thousands Of Satisfied Mature Women
Thousands of women over 50 tried our BlissLash Mascara... And guess what? Every day we receive new reviews and emails from new customers, telling that our mascara is the one they have been searching for years.
Scared of something new? Why not to try our BlissLash Mascara? Try it for 60 days, and if you don`t like it, we will give you FULL REFUND.
“Love it. My eyelashes have never looked better.”
"I`m 79 and I get so excited when I start putting BlissLash Mascara on because my eyelashes have never looked better, ladies. The soft black color—oh, it’s going to go with every woman’s skin tone. It looks really good with silver hair as well. And after using this mascara for 6 weeks I can already see the difference in my lash length! I just love it. It’s so easy for me to apply BlissLash Mascara. You will love this mascara — I promise you will! So ladies, you know what? My lashes are in the bliss!”
Try the world`s first mascara for women over 50! You`ll love it!
They Also Tried BlissLash Mascara...
Thousands of happy customers across social media platforms
"Totally suggest this brand to older ladies! I`ve been searching for a mascara, that will not hurt my sensitive eyes. Tried Lancome, Maybelline, etc. My friend suggested me to try BlissLash mascara from Bliss Cosmetics. Ordered it, received after 6 days and now I`m happy using it :) It makes my lashes look stunning instantly after applying the mascara."
- Justine B. (67) Verified Buyer
“I am mature age and have very sparse lashes. Have tried many expensive varieties in the past and I can honestly say this is the best mascara I have come across. Plus so inexpensive for the quality achieved. Thank you so much Bliss! I will definitely be back for more.”
- Anna A. (55) Verified Buyer
"Excellent company! They claim that their products are made for women over 50, and it definitely is like that! I`m 62 and I`ve tried many mascaras out there, but BlissLash Mascara works the best for me! Totally recommend this company to any mature woman who wants to look stunning despite the age!"
- Lauren B. (62) Verified Buyer
"Totally suggest this brand to older ladies! I`ve been searching for a mascara, that will not hurt my sensitive eyes. Tried Lancome, Maybelline, etc. My friend suggested me to try BlissLash mascara from Bliss Cosmetics. Ordered it, received after 6 days and now I`m happy using it :) It makes my lashes look stunning instantly after applying the mascara."
- Justine B. (67) Verified Buyer
“I am mature age and have very sparse lashes. Have tried many expensive varieties in the past and I can honestly say this is the best mascara I have come across. Plus so inexpensive for the quality achieved. Thank you so much Bliss! I will definitely be back for more.”
- Anna A. (55) Verified Buyer
Excellent company! They claim that their products are made for women over 50, and it definitely is like that! I`m 62 and I`ve tried many mascaras out there, but BlissLash Mascara works the best for me! Totally recommend this company to any mature woman who wants to look stunning despite the age!
- Lauren B. (62) Verified Buyer
See Top 5 Reasons Why Thousands Of Women Over 50 Switch Their Regular Mascara To BlissLash Mascara from Bliss Cosmetics?
1. Perfect For Sensitive Eyes
Eyes sting with every mascara you use? Tired of red eyes and the fear of infection? Most mascaras aren`t hypoallergenic and uses toxins to encourage lash growth. These toxins hurt your eyes, making it a nightmare. BlissLash Mascara is hypoallergenic and free of toxins. It contains natural ingredients from plants and herbs, that promotes natural lash growth. Forget irritation and panda eyes.
2. Encourages Natural Lash Growth
BlissLash Mascara is Serum-Based. It hydrates mature lashes and then melts into a smooth coating around each lash. Serum is made of natural, toxin-free ingredients, that encourages your lashes to grow naturally even if you`re over 50, 60 or 80. Most of the mascaras sold are not serum based and does not promote lash elongation (because of that they are useless for mature women).
3. Designed For Women Over 50
Most of the mascaras you can buy in stores or Amazon does not suit mature women needs. They doesn`t have wands, that can separate and coat thin, tiny lashes. This creates lumps. Also they dry out lashes with water-proof formula. Mascara on dry lashes flakes. BlissLash Mascara is designed specifically for mature women. It`s pH balanced and hypoallergenic, making it perfect for mature lashes. It`s easy to take off and doesn`t damage lashes over time.
4. Creates A Perfect Lash Look Instantly
Not only BlissLash Mascara promotes natural lash growth over a period of time, but it also creates a perfect lash look INSTANTLY! That`s because of the perfect wand and formula duo. Wand separates tiniest lashes for zero clumps. Formula lifts and thickens existing lashes while boosting natural growth. Just apply it before going out in public and wait for compliments flying in your direction. :)
5. Thousands Of Satisfied Mature Women
Thousands of women over 50 tried our BlissLash Mascara... And guess what? Every day we receive new reviews and emails from new customers, telling that our mascara is the one they have been searching for years.
Scared of something new? Try our mascara for 60 days, and if you don`t like it, we will give you FULL REFUND.
Try the world`s first mascara for women over 50! You`ll love it!
It`s Time For Changes... Time To Say "Hello" To Your Beautiful Lashes Again!
Just imagine going to theatres, birthday parties or other events with long, thick and stunning lashes. Your friends will admire your lashes. Compliments flying to your direction...
Sounds great, huh? Just press "Learn More Now" on our lash products below to see which product suits you the best.
It`s Time For Changes... Time To Say "Hello" To Your Beautiful Lashes Again!
Just imagine going to theatres, birthday parties or other events with long, thick and stunning lashes. Eyelashes that only rare mature women have. Compliments flying to your direction...
Sounds great, huh? Just press "Learn More Now" on our lash products below to see which product suits you the best.
Frequently Asked Questions
How to get thick and full lashes over 50?
Should an older woman wear mascara on bottom lashes?
The answer is a thumping yes. Yes, women over 50 should absolutely frame their
eyes by applying a coat of mascara on their lower lashes.
They just have to follow 3 rules:
1. Brown is better than black. Brown provides “barely there” enhancement. (PS:
Did you know BlissLash Mascara is available in both brown & black?)
2. Stick to a single coat.
3. Make sure the mascara you use does not fleck. Deposits that dust can cause
panda eyes.
What makes BlissLash Mascara different from other in the market?
BlissLash Mascara stands out from every other mascara you’re likely to find because it’s specifically made for women in their 40s, 50s, 60s and beyond.
It’s made to lengthen, volumize, separate and define the shorter, finer lashes that women often experience after 50.
It’s a moisturizing mascara that highlights your lashes without drying them out.
Its soft black color complements every complexion and hair color without looking harsh or severe. (This color is particularly flattering for silver sisters!)
It’s made with safe, healthy ingredients that help your lashes retain their moisture, encourage lash growth, hydrate your lashes and prevent lash breakage—among other benefits.
It’s hypoallergenic, made for the most sensitive eyes.
It’s designed to be wearable all day long.
Its lengthening, defining wand prevents clumping and flaking.
It resists smearing, smudging, and running.
This water-based mascara dries quickly and won’t cause your eyelashes to clump or stick together the way oil-based formulas can.
It’s designed to go on smoothly and easily. It comes with a medium-sized silicone brush that’s slightly tapered so you can easily reach all your lashes.
It’s NOT waterproof because waterproof mascaras contain harsh ingredients that can lead to dry, brittle lashes in your 50s and beyond.
As a water-based formula, BlissLash has a neutral pH. This makes this mascara a healthier option to use when you have delicate skin around your eyes—as many women do after 50.
It’s a buildable formula that allows you to easily add multiple coats for a more subtle or dramatic look, as you like.
It’s a clean beauty formula with ingredients we are proud to use.
It’s easy to apply and easy to remove, so you can add it to any “less is more” makeup routine—and still complete your makeup in 10 minutes or less.
From top to bottom, BlissLash is designed to flatter your eyes, skin and complexion in your 50s and beyond. We invite you to try it and see for yourself.
Buy With A Cause
Here`s How Your Purchase Matters
For every purchase you make, we donate to women in need
Fight Cancer
Equipping charities that help breast cancer survivors live with dignity.
Women On Frontlines
Expanding our drive to support women on the medical frontline.
Stop Misinformation
Investing in bodies that print accurate information to educate mature women.
Commission Research
Choosing the best talent in R&D to design cosmetics that use science to heal.
Buy With A Cause
Here`s How Your Purchase Matters
For every purchase you make, we donate to women in need
Fight Cancer
Equipping charities that help breast cancer survivors live with dignity.
Women On Frontlines
Expanding our drive to support women on the medical frontline.
Stop Misinformation
Investing in bodies that print accurate information to educate mature women.